Actor John Slattery (“Mad Men”, “Spotlight”, “Veep”) helped kick off Duracell’s “Stay Connected” initiative and film recently. Duracell, the brand millions trust for power, is shining a spotlight on the issue of hearing impairment. With the launch of its new campaign, Duracell wants to ensure that people who suffer from hearing loss stay connected with their loved ones and do not miss out on key moments in life.
According to the Center for Hearing and Communication, hearing impairment affects 48 million Americans and 80 percent of those affected by hearing loss over the age of 65 do not seek treatment. To help people take the first step towards staying connected, Duracell will offer 50,000 free hearing screenings throughout the month of May, National Better Hearing Month. For more information, visit Duracell.com/StayConnected
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