Zumba is revving up its music engine by asking fans around the world to submit to Instagram a 15-second video of their most awesome dance moves to Shakira’s international hit “Dare (La La La)” using hashtag #ZumbaDare. In doing so, the applicant with the best choreography will win an all-expense-paid trip for two to Florida, be featured (with winning choreography) in the official Zumba video for “Dare” alongside Zumba co-founder Beto and be promoted by Shakira on her social channels and official website. The contest runs from June 10-July 6, 2014.
“Dare (La La La)”, which can be heard in Zumba® classes across the globe, features Shakira’s spicy, hip-shaking dance moves and already has racked up more than 30 million views on online. To entice the 15 million Zumba® fanatics who take classes every week to participate, Zumba® co-founder Beto uploaded a video asking fans to create their own choreography for a chance to be featured in the official video.
For official contest rules and submission details, click here. To enter the contest, Follow Zumba’s Instagram account (@Zumba) and upload a 15-second video with hashtag #ZumbaDare. To view Zumba’s video inviting people to participate, click here.
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